Coming soon — 2026

Hydration,
Frozen.

Soft flavored electrolyte ice made for a refreshing new way to hydrate. Spoon it. Let it melt. Hydration doesn't have to be a drink.

1,100+

mg electrolytes

15

calories

0 g

added sugar

Hand lifting a spoonful of electric blue FROSTLYTE soft electrolyte ice out of a branded black cup with cold mist rising
Macro close-up of soft blue FROSTLYTE electrolyte ice crystals on a spoon
Soft • Spoonable
1,100+ MG ELECTROLYTES 15 CALORIES ZERO ADDED SUGAR 100% DV VITAMIN C CAFFEINE FREE SOFT FROZEN TEXTURE 1,100+ MG ELECTROLYTES 15 CALORIES ZERO ADDED SUGAR 100% DV VITAMIN C CAFFEINE FREE SOFT FROZEN TEXTURE 1,100+ MG ELECTROLYTES 15 CALORIES ZERO ADDED SUGAR 100% DV VITAMIN C CAFFEINE FREE SOFT FROZEN TEXTURE 1,100+ MG ELECTROLYTES 15 CALORIES ZERO ADDED SUGAR 100% DV VITAMIN C CAFFEINE FREE SOFT FROZEN TEXTURE

Why FROSTLYTE

Don't drink it.
Chill it.

01

Soft electrolyte ice

Not a rock-hard cube and not a drink. A soft, scoopable frozen format built around essential electrolytes.

02

Refreshing texture

Engineered to stay spoonable straight from the freezer — crushable crystals that melt clean, not sticky.

03

Flavor-forward

Six color-coded flavors with real intensity. Zero added sugar, zero caffeine, all cold.

04

Beyond drinks

A new hydration format for the moments a bottle never fit — heat, sick days, recovery, travel.

The label

1,100+ mg electrolytes.
15 calories.

Zero added sugar. Zero caffeine. 100% DV Vitamin C, plus B6 and B12 — in a 12 oz cup of soft, spoonable ice.

1,100+ MG

Electrolytes

15

Calories

0 G

Added sugar

100%

Vitamin C

4

Key electrolytes

0 MG

Caffeine

The Big 4

700 mg

Potassium

Supports normal fluid balance and normal muscle and nerve function.

250 mg

Sodium

An important electrolyte lost through sweat.

84 mg

Magnesium

Supports normal muscle and nerve function.

130 mg

Calcium

Supports normal muscle function.

Electrolytes play important roles in normal fluid balance and normal muscle and nerve function. Prototype formulation — target values, not a final Nutrition Facts panel. See the full panel →

Where it fits

People have reached
for ice forever.

Ice chips, freezer pops and flavored ice have been the go-to for heat, sick days and recovery for generations. FROSTLYTE is that habit, finally built on purpose — soft texture, real flavor and essential electrolytes.

Heat & sweat

After the workout, shift or field

Long runs, two-a-days, roofing crews, warehouse shifts. When you're too hot to want another warm bottle, cold hits first.

Sick days

When nothing else stays down

Flavored ice has been a household move for generations — fevers, sore throats, stomach bugs. Small, cold, slow sips instead of gulping.

Recovery mornings

The rough morning after

Dehydration, dry mouth, no appetite. Spoonable ice goes down when a full drink feels like too much.

Alcohol withdrawal & sobriety

Getting through the shakes

People in detox and early sobriety have long leaned on ice chips and popsicles for dry mouth, nausea and something cold to hold onto. FROSTLYTE is built to be a better-tasting version of that ritual — flavor, texture and electrolytes instead of plain ice.

Kids & families

The freezer treat that isn't junk

Sports weekends, sick days, hot afternoons. It reads like a treat and hydrates like a chore they'll actually finish.

Travel & altitude

Dry air, long days

Flights, festivals, ski trips, desert road trips. Cold and portioned, so you don't have to chug a liter to feel human.

Important — FROSTLYTE is a food product, not a medicine. It is not intended to diagnose, treat, cure or prevent any disease or medical condition, and it is not a treatment for alcohol withdrawal, dehydration or illness. Alcohol withdrawal can be dangerous — always follow the guidance of a qualified medical professional.

FROSTLYTE Founders — The First 100

Be first. Be early.
Be part of the launch.

Join the FROSTLYTE early access list for product drops, testing opportunities, founder updates and more. We're selecting 100 people to help build the future of frozen hydration — free FROSTLYTE every month, commission on your referral code, every flavor before the world. Only 100 spots.

Apply for the Founding 100 →

*One complimentary Founder Pack per month for as long as the program and applicable products are offered. Program terms apply.

Coming soon to

The freezer aisle near you

CVS
Kroger
Target
Walgreens
Publix
H-E-B
Meijer
Wegmans

Retail conversations in progress. Names shown are target retail partners, not confirmed distribution.

Join the Frostlyte Founders list

Get early access

Be first to try FROSTLYTE, get launch updates, early flavor access, and a chance to join our Founders program.

  • Launch dates and where to buy first
  • Early flavor drops before retail
  • Considered for the Founding 100
01 — About you
02 — What would you try?Which FROSTLYTE flavor would you try first? *
Which other flavors interest you?
03 — Your hydration habitsWhich hydration products do you currently use?
04 — Why FROSTLYTE?
When would you most likely use FROSTLYTE?
05 — Help build the brand
06 — Creator / community (optional)Are you any of the following?
07 — How did you find us?

Free to join. No purchase required.

Free to join. No purchase required. Joining Early Access does not guarantee free product, Founder status or any other benefit — testing, Founder and promotional opportunities are limited and require selection.

Hydration is about to change state.

Be among the first to experience FROSTLYTE.

Launch news. Flavor drops. Testing opportunities. No spam. Or complete the full profile →

Free to join. No purchase required. Joining Early Access does not guarantee free product, Founder status or any other benefit — testing, Founder and promotional opportunities are limited and require selection.

Get Early Access