Electrolytes. On Ice.™ — Early Access open

Impact

FROSTLYTE FORWARD™

One percent, from day one.

We'd rather commit while we're small than promise generosity once it's convenient.

The commitment

Where the 1% goes

Access

Hydration access

Supporting programs that get hydration to people working and playing in extreme heat.

Youth

Youth sports

Sideline hydration support for community teams and school programs.

Community

Local response

Heat waves, volunteer crews and community events in the markets we launch in.

How we'll report it

FROSTLYTE FORWARD begins at commercial launch and is calculated on product revenue, not profit. We'll publish what was contributed and where it went.

Until launch there is no revenue to allocate — so this page describes a commitment and a plan, not completed giving.

Early access

Growth funds the commitment.

Joining Early Access helps us launch — and the 1% starts when we do.

FROSTLYTE FORWARD is a planned program beginning at commercial launch. Details may change.

Join

Build the brand that gives it back.

Join Early Access for launch updates and testing opportunities.

Hydration is about to change state.

Be among the first to experience FROSTLYTE.

Launch news. Flavor drops. Testing opportunities. No spam. Or complete the full profile →

Free to join. No purchase required. Joining Early Access does not guarantee free product, Founder status or any other benefit — testing, Founder and promotional opportunities are limited and require selection.

Get Early Access