Category
Frozen hydration
Soft flavored electrolyte ice.
Media
Press
Press & media.
Boilerplate, brand facts and where to reach us.
Fast facts
Brand at a glance
Stage
Pre-launch
Active product development, Early Access open.
Flagship
12 oz soft ice cup
1,100+ mg key electrolytes, 15 calories, 0 g added sugar (prototype targets).
Tagline
Electrolytes. On Ice.™
Hydration doesn't have to be a drink.
Media contact
Media inquiries can be submitted through the Contact page. Please include outlet, deadline and topic.
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Covering the launch?
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